How to Create a Go-To-Market Strategy for Your Next B2B Product
For someone who loves to create new products, it was important to learn how to get these into the hands of consumers. After all, how valuable is a product if…
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How to ensure your product can handle future demand
Have you ever planned and developed a software product for months, only to have it break down when you start getting real users? It happens more often than you would…
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How to keep your customers coming back: 14 proven retention strategies to reduce churn
I constantly focus on and remind my team that retention trumps everything else. When you have retention, you can figure out monetization. If you have monetization, you can get returns…
Read moreHow to Write an Awesome Product Requirements Document (With Sample)
What is the best way to start when writing a PRD (Product Requirement Document)? Gather information about who is going to use your product and more importantly, what will motivate…
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RMAO Product Roadmap: How to Plan Ahead for Success
Why use RMAO Every person on a team will have their own set of biases and subjectivity while deciding the priority of features. You as the product owner will have…
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RFM Segmentation for FREE
Why use RFM Segmentation RFM analysis is one of the easiest to learn that will help you predict the future behaviour of your customers. But tools like Mixpanel and Clevertap…
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How to Start a Game Development Studio: 8 Things I’ve Learned
When most of my friends decided to do an MBA after the engineering course, I began dreaming about starting up. Rather go the conventional route, I told myself to take…
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JIRA Expert: Tips to Become an Expert User of the JIRA Tool
The tool has become synonymous with the product / project management to an extent that some people tend to think proficiency on the JIRA tool equates to product management proficiency.…
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How to Optimize Your Conversion Funnel for More Sales
When managing a product, you are going to be optimizing the user experience a lot. You job is to amplify the usage metric, get your product into the community headspace…
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Sales Lessons for Software Developers: How to Sell Your Product
Having a computer science degree and building softwares from the ground up makes you think you can do it all from the comfort behind your computer screen. Then you realize…
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